Copy. Right

Samples :
A selection of Steve’s recent copywriting assignments


Commercial writers are often reluctant to publish examples of their work. And no wonder...

Copy is a subjective business: an ad that sends Client A into paroxysms of joy may send Client B… running for the hills.

So, as you browse the materials featured here, please bear in mind that – regardless of any stylistic preference you may hold - each piece is a direct response to a supplied brief.

And each achieved (or exceeded) the client’s defined commercial goals: raising awareness, generating leads, increasing sales.

To find out more – and learn how Steve can help you achieve similar results for your business - telephone +44(0)7764 790822.

Or drop him a mail – at steve@stevecalder.com.

Press features

Press adverts

Croquet Gazette

Readers Digest

A postcard from

Brochures

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MBizz

Newsletters and magazines

Taylor Vinters

Testing Times

Frontline

Siemens

BOND magazine

Direct mail

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Milestones

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Websites

hpb

40plusTravelandLeisure

dp

travelclub

Email marketing campaigns

HPB

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Stately Holiday Homes

Advertorials

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Your needs will no doubt differ to the examples shown here. But fear not.

Whether you’re looking for a technical white paper or an annual report – a case study for a professional journal, or a pay–per–click ad campaign – chances are Steve can help.

And if, for whatever reason, he is unable to handle your project in person… he’ll recommend a colleague who can.

You can contact Steve during business hours on +44 7764 790822 – or via Instant Messenger (steve@stevecalder.com).

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