Here's how Steve – and his UK and Netherlands–based associates – can help
Working either on a retainer or fixed term contract–basis, Steve and his colleagues will act as your eyes and ears in the local market; sourcing, briefing and managing the people, partners and suppliers you need – from printers and mailing houses to translators, event organisers and telemarketing bureaus – to see your pan–European campaigns through to successful completion.
And because Steve's fees are purely time–based, he does not mark–up third party costs. Instead, all related invoices are despatched to you, for direct payment.
Cultural connections: adaptation for worldwide audiences
With judicious translation and a modicum of refinement many US originated campaigns can be adopted effectively Europe–wide. Others may, however, miss the mark – or, worse, cause offence.
How do you tell the difference?
In an ideal world you'd tap into your own team of native speaking industry specialists. But how practical is that? It's not. Which is why Steve has partnered with leading localisation network TWI.
TWI's proven team of translators, writers and designers understand the cultures, legal restrictions, and taboos that make international communications such a minefield. And their services span the continent – ranging from the core European languages to non–Roman alphabets like Russian and Greek.
Steve is happy to liaise with your clients' regionally based personnel too – leveraging their unique market knowledge to help you deliver truly audience attuned campaigns that consumers will believe have been developed locally.
As importantly…
Whilst your projects are in progress, Steve and his colleagues make themselves available when you need them – up to midnight GMT (16:00 PST; 19:00 EST) and beyond. Eliminating time zone issues. And saving your account directors many sleepless hours.
For more information – or to discuss a forthcoming project – phone Steve now on +44(0)7764 790822. Or drop him a mail.
Bridging the gap
between Cambridge, Mass and Cambridge, England
Steve's broad and varied mar-comms experience spans direct mail, email and telemarketing, event management, search marketing (SEO and PPC), press advertising and PR. So he's perfectly placed to help you to plan and implement your cross–border communications programmes.
Over the years, he has implemented domestic and pan–European initiatives for the likes of Compuware, Dell Computer, Hilton Hotels, Nokia, Prudential and countless others. And he has worked with many independent SMEs and early stage companies too – applying his skill, knack and know–how to deliver the maximum bang for each client's promotional buck.