A copywriter who understands your business
And an interim marketing manager to bridge your short term skills gaps
As a former corporate marketing manager and ad agency account director, Steve is uniquely equipped to define and deliver effective advertising, marketing, and PR campaigns based on proven commercial principles.
His writing credits span the gamut of copy styles - from razor sharp sponsored links to evocative long copy press ads; quirky banner campaigns to corporate annual reports. And of media and markets too.
Whether he's writing for print or online – targeting domestic, pan-European or global audiences - Steve harnesses his extensive experience to deliver crystal clear, easy–to–localise concepts that transcend borders and cultures.
And his fascination with all things digital – from SEO to social networking – ensures he’s always two steps ahead of the latest trends.
Strategic thinking, tactical implementation
Acting as your retained copywriter, consultant or interim manager, Steve will work with you, your staff, and your business partners to develop an integrated communications programme that:
- ramps awareness, interest, and desire among your target audiences;
- stimulates profitable action for your sales team, your dealers, your call centre, and your e-commerce site, and
- delivers a measurable return on your marketing investment.
Then, should you wish, he'll project–manage every stage of that programme, from supplier selection and briefing through to fulfillment, follow–up and reporting.
For the record…
Steve is a fellow of the Institute of Sales and Marketing Management, and an active member of the Institute of Direct Marketing, the Association of Communicators in Business, the British Interactive Media Association, and the National Union of Journalists.
A copy of his résumé is available on request.
A flexible fee structure to suit your needs
Steve's aim, always, is to provide immutable project estimates supported by cast–iron deadline guarantees.
There are no hidden 'get out of jail' clauses. And there are no nasty surprises: what you see and agree… is what you pay.
With this in mind, Steve offers 'per day', 'per project', or retainer–based billing to reflect the financial constraints of organisations large and small - from independent start–ups to multinational corporations.